Dole Whip
Happiness is solar-powered. And while there are many ways to get the sun you need, only one also delivers the flavor you love. Dole Whip offers sun-drenched fruit goodness as the first ingredient. With pints that brim with beams and treats that are packed with positivity. So you can end every scoop with a smile, and enjoy your Daily Serving of Sunshine.
Concept Visual
Banners
A variety of messages bring the
concept to life in digital and social.
Sun-Enabled Banners
Geo-targeted DCO banners that adapt to the
day’s weather to capture shoppers’ attention.
In-Store Sampling
A no-contact, single-spoonful, self-serve innovation in the frozen aisle and ice cream carts that roam the store.
Solar-Powered Refreshment
Strategically placed freezers that only operate when the sun is shining.
